Cliente: Breathe
Instagram: @ breatheartdesign
Office: Centro Comercial Plaza Claro, Local 2-13, Bogotá, Colombia
Design: Masquespacio
Instagram: @masquespacio_ana
Instagram: @masquespacio_chris
Photography: Mateo Soto
Surface: 30 m2
Opening: October 2020
Suppliers & Materials:
Contractor: HGC Arquitectos
Customized Furniture: Design by Masquespacio, Local Production
Customized Lighting: Design by Masquespacio, Local Production
Fabrics: Houtique
About Masquespacio
Masquespacio is an award-winning creative consultancy created in 2010 by Ana Milena Hernández Palacios and Christophe Penasse. Combining the 2 disciplines of their founders, interior design and marketing, the Spanish design agency creates branding and interior projects through a unique approach that results in fresh and innovative concepts rewarded with a continued international recognition by media specialized in the design, fashion, and lifestyle trends. They have worked on projects in several countries like Norway, the USA, France, Portugal, Germany, and Spain.
Actually, they are working on different projects in Spain, Saudi Arabia, Cambodia, Qatar, Italy, France, and Colombia.
Awards & nominations
Young Talent of The Year by Elle Deco International – Winner 2020
Young Talent of The Year by Elle Decoration Spain – Winner 2020
Interior Designer of The Year by T Magazine Spain – The New York Times – Winner 2019
Design Summit Nomination “Best Updater” by Architectural Digest Germany – 2018
Inside Award “Best Hotel” The Student Hotel Barcelona – Winner 2018
Hospitality Design Nomination “Public Spaces / Budget” The Stu-dent Hotel Campus Barcelona – Winner to be announced 2018
German Design Award “Interior Architecture” Albabel restaurant 2017 – Winner
Hospitality Design Award “Guestroom Economy” Valencia Lounge Hostel – Winner 2017
Hospitality Design Nomination “Casual Restaurant” Hikari Yakitori Bar 2017
Wallpaper Design Award “Best Speckle” Obloha lamp redesign for RACO – Winner 2017
Massimo Dutti “New Values” by Architectural Digest Spain – Win-ner 2016
Wave of the Future Award by Hospitality Design Magazine – Winner 2016
Red Dot Design Award – Telling Tales LZF Lamps Corporate Campaign Winner 2016
Good Design Award – Telling Tales LZF Lamps Communication Campaign 2016
Hospitality Design Nomination – Best Upscale Restaurant 2016 Nozomi Sushi Bar
Restaurant & Bar Design Nomination – Best Europe Restaurant 2015 Nozomi Sushi Bar
WAN Awards Emergent Studio – Longlist 2015
PAD Colombia Gold – Interior Architecture Winner 2014
German Design Award Nomination – 2Day Languages 2014
International Chinese Media Award Nomination – Kessalao Ger-many 2014
Best of Archilovers 2015 – Nozomi Sushi Bar 2015
Best of Archilovers 2015 – Academia Altimira 2015
Design & Design Award Winner – Several projects (21 awards)
Masquespacio presents its first project in Colombia for the sunglasses & frames brand Breathe.
The first design by Masquespacio in the studio’s creative director Ana Hernández’s native city Bogotá consists of the creation of the new store from the sunglasses and frames brand. The initial aim this way was to create a new identity for the third store of the Colombian brand.
As to the design, its inspiration was taken from the study of Breathe’s brand values with a clear focus on selling human products.
As a consequence, you can recognize the different organic forms with a clear human approach, applied to the store’s design, which is getting away from the regular forms used by Masquespacio in most of their projects.
For the exhibition elements from the store on the other hand the de-sign includes shelves to highlight any specific product like in the win-dow shop as well as taking in mind versatility for them with the aim to give Breathe the possibility to incorporate other types of products. For this reason, the perforated holders on the walls have the possibility to easily move shelves and hooks that adapt to each exhibition requirement.
As always in Masquespacio’s designs, Breathe’s new store can count with a touch of color, in this case, lavender and earth green. Although the chosen colors are less usual and color has been limited to floors and walls mainly. This way, they can combine easily with the different colors from the products for sale.
On the other hand, as always, all elements of the project have been designed by Masquespacio, including the furniture and the decorative lighting.