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Masquespacio Design Breathe’s New Shop in Bogotá

Breathe’s New Shop in Bogotá by Masquespacio

Cliente: Breathe
Instagram: @ breatheartdesign
Office: Centro Comercial Plaza Claro, Local 2-13, Bogotá, Colombia

Design: Masquespacio
Instagram: @masquespacio_ana
Instagram: @masquespacio_chris

Photography: Mateo Soto

Surface: 30 m2
Opening: October 2020

Suppliers & Materials:

Contractor: HGC Arquitectos
Customized Furniture: Design by Masquespacio, Local Production
Customized Lighting: Design by Masquespacio, Local Production
Fabrics: Houtique

About Masquespacio 

Masquespacio is an award-winning creative consultancy created in 2010 by Ana Milena Hernández Palacios and Christophe Penasse. Combining the 2 disciplines of their founders, interior design and marketing, the Spanish design agency creates branding and interior projects through a unique approach that results in fresh and innovative concepts rewarded with a continued international recognition by media specialized in the design, fashion, and lifestyle trends. They have worked on projects in several countries like Norway, the USA, France, Portugal, Germany, and Spain.

Actually, they are working on different projects in Spain, Saudi Arabia, Cambodia, Qatar, Italy, France, and Colombia.

Awards & nominations

Young Talent of The Year by Elle Deco International – Winner 2020

Young Talent of The Year by Elle Decoration Spain – Winner 2020

Interior Designer of The Year by T Magazine Spain – The New York Times – Winner 2019

Design Summit Nomination “Best Updater” by Architectural Digest Germany – 2018

Inside Award “Best Hotel” The Student Hotel Barcelona – Winner 2018

Hospitality Design Nomination “Public Spaces / Budget” The Stu-dent Hotel Campus Barcelona – Winner to be announced 2018

German Design Award “Interior Architecture” Albabel restaurant 2017 – Winner

Hospitality Design Award “Guestroom Economy” Valencia Lounge Hostel – Winner 2017

Hospitality Design Nomination “Casual Restaurant” Hikari Yakitori Bar 2017

Wallpaper Design Award “Best Speckle” Obloha lamp redesign for RACO – Winner 2017

Massimo Dutti “New Values” by Architectural Digest Spain – Win-ner 2016

Wave of the Future Award by Hospitality Design Magazine – Winner 2016

Red Dot Design Award – Telling Tales LZF Lamps Corporate Campaign Winner 2016

Good Design Award – Telling Tales LZF Lamps Communication Campaign 2016

Hospitality Design Nomination – Best Upscale Restaurant 2016 Nozomi Sushi Bar

Restaurant & Bar Design Nomination – Best Europe Restaurant 2015 Nozomi Sushi Bar

WAN Awards Emergent Studio – Longlist 2015

PAD Colombia Gold – Interior Architecture Winner 2014

German Design Award Nomination – 2Day Languages 2014

International Chinese Media Award Nomination – Kessalao Ger-many 2014

Best of Archilovers 2015 – Nozomi Sushi Bar 2015

Best of Archilovers 2015 – Academia Altimira 2015

Design & Design Award Winner – Several projects (21 awards)

Masquespacio presents its first project in Colombia for the sunglasses & frames brand Breathe.

The first design by Masquespacio in the studio’s creative director Ana Hernández’s native city Bogotá consists of the creation of the new store from the sunglasses and frames brand. The initial aim this way was to create a new identity for the third store of the Colombian brand.

As to the design, its inspiration was taken from the study of Breathe’s brand values with a clear focus on selling human products.

As a consequence, you can recognize the different organic forms with a clear human approach, applied to the store’s design, which is getting away from the regular forms used by Masquespacio in most of their projects.

For the exhibition elements from the store on the other hand the de-sign includes shelves to highlight any specific product like in the win-dow shop as well as taking in mind versatility for them with the aim to give Breathe the possibility to incorporate other types of products. For this reason, the perforated holders on the walls have the possibility to easily move shelves and hooks that adapt to each exhibition requirement.

As always in Masquespacio’s designs, Breathe’s new store can count with a touch of color, in this case, lavender and earth green. Although the chosen colors are less usual and color has been limited to floors and walls mainly. This way, they can combine easily with the different colors from the products for sale.

On the other hand, as always, all elements of the project have been designed by Masquespacio, including the furniture and the decorative lighting.

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