I’ve been analyzing the Zillow Home Value Index data to understand housing price trends across Arkansas. The results are fascinating, revealing dramatic shifts in the state’s real estate landscape over the past fifteen years.
What struck me most about this data was the extraordinary growth in Northwest Arkansas, where Benton and Washington counties dominate the high-value market. Towns like Gravette have seen staggering growth of over 276% since 2010, while the average appreciation across the top 25 towns sits at nearly 142%. This pattern suggests a significant economic transformation, likely driven by corporate expansion in the region.
Even more interesting is how the COVID-19 pandemic accelerated these trends, with many towns seeing 60-80% appreciation in just the five years since 2020. The most expensive town, Goshen, now has an average home value of $680,933 – more than double the value of the 25th ranked town on this list. These changes tell a compelling story about migration patterns, economic development, and shifting lifestyle preferences within Arkansas.
25. Hot Springs Village
- 2025 value: $294,133
- 2020 value: $185,319
- 2015 value: $163,420
- 2010 value: $180,530
- % Change 2010-2025: 62.9%
- % Change 2015-2025: 80.0%
- % Change 2020-2025: 58.7%
Hot Springs Village presents an intriguing case study in Arkansas real estate, with home values recovering dramatically after what appears to have been a dip between 2010 and 2015. I’ve watched this gated community’s values surge by nearly 59% just since 2020, bringing the average home price to $294,133 in 2025. Located in Garland County, Hot Springs Village spans over 26,000 acres in the Ouachita Mountains and is popular among retirees and those seeking resort-style amenities with golf courses, lakes, and recreational facilities.
24. Scott
- 2025 value: $297,434
- 2020 value: $216,606
- 2015 value: $204,445
- 2010 value: $186,856
- % Change 2010-2025: 59.2%
- % Change 2015-2025: 45.5%
- % Change 2020-2025: 37.3%
The small town of Scott has steadily climbed the property value ladder, reaching an average home price of $297,434 in 2025. When examining the data, I notice this Lonoke County community has experienced more modest growth compared to other top-ranking towns, with a 37.3% increase since 2020 and 59.2% since 2010. Scott’s proximity to Little Rock provides residents with a unique blend of rural tranquility and accessibility to urban amenities, making it an attractive option for those working in the capital while preferring a quieter lifestyle.
23. Prairie Grove
- 2025 value: $299,685
- 2020 value: $185,480
- 2015 value: $135,355
- 2010 value: $116,203
- % Change 2010-2025: 157.9%
- % Change 2015-2025: 121.4%
- % Change 2020-2025: 61.6%
Prairie Grove’s real estate transformation has been remarkable, with home values more than doubling over the past 15 years to reach $299,685 in 2025. I find the acceleration particularly impressive – a staggering 157.9% increase since 2010 and 61.6% growth just in the five years since 2020. Located in Washington County just minutes from Fayetteville, Prairie Grove offers residents a charming small-town atmosphere with its historic battlefield park and thriving downtown area while providing easy access to the amenities of Northwest Arkansas’s larger cities.
22. Maumelle
- 2025 value: $300,455
- 2020 value: $220,423
- 2015 value: $208,092
- 2010 value: $205,414
- % Change 2010-2025: 46.3%
- % Change 2015-2025: 44.4%
- % Change 2020-2025: 36.3%
Maumelle stands out in my analysis for having the most stable long-term growth trajectory among Arkansas’s top-valued markets, with home prices increasing at a steady pace to $300,455 in 2025. Looking at the historical data, I notice Maumelle has the lowest 15-year appreciation rate on this list at just 46.3%, suggesting a more mature, established market. This planned community in Pulaski County, bordered by the Arkansas River and Lake Maumelle, offers residents a suburban feel with extensive recreational facilities while maintaining easy access to Little Rock just 15 minutes away.
21. Paron
- 2025 value: $300,566
- 2020 value: $237,917
- 2015 value: $199,214
- 2010 value: $179,695
- % Change 2010-2025: 67.3%
- % Change 2015-2025: 50.9%
- % Change 2020-2025: 26.3%
Paron has quietly ascended Arkansas’s property value rankings, with homes now averaging $300,566 in 2025. With the modest 26.3% growth since 2020, I’ve observed that Paron has actually experienced the slowest five-year appreciation rate among the top 25 towns. This unincorporated community in Saline County offers residents a rural lifestyle characterized by expansive properties and natural beauty, situated amid the forests and rolling hills of central Arkansas while remaining within commuting distance to Little Rock.
20. Eureka Springs
- 2025 value: $302,160
- 2020 value: $192,630
- 2015 value: $158,176
- 2010 value: $151,363
- % Change 2010-2025: 99.6%
- % Change 2015-2025: 91.0%
- % Change 2020-2025: 56.9%
Eureka Springs has nearly doubled its home values since 2010, reaching $302,160 in 2025 after a particularly strong 56.9% surge in just the last five years. The Victorian charm of this Carroll County mountain town has clearly captured the market’s imagination. Nestled in the Ozark Mountains, Eureka Springs draws visitors and residents alike with its unique architecture, winding mountainside streets, and thriving arts scene, making it both a tourist destination and an increasingly valuable real estate market for those seeking a distinctive community experience.
19. Edgemont
- 2025 value: $308,170
- 2020 value: $200,045
- 2015 value: $183,766
- 2010 value: $187,298
- % Change 2010-2025: 64.5%
- % Change 2015-2025: 67.7%
- % Change 2020-2025: 54.1%
Edgemont displays an unusual pattern in my analysis, with values actually decreasing between 2010 and 2015 before launching into strong growth that resulted in a 2025 average home value of $308,170. The 54.1% appreciation since 2020 signals renewed interest in this market. This small community in Cleburne County offers breathtaking views of Greers Ferry Lake and the surrounding Ozark foothills, attracting those seeking waterfront properties, outdoor recreation, and a quiet lifestyle away from urban centers.
18. Springdale
- 2025 value: $316,118
- 2020 value: $191,229
- 2015 value: $134,939
- 2010 value: $121,066
- % Change 2010-2025: 161.1%
- % Change 2015-2025: 134.3%
- % Change 2020-2025: 65.3%
Springdale’s impressive growth trajectory has produced a 161.1% increase since 2010, bringing average home values to $316,118 in 2025. I’m particularly struck by the accelerating pace of appreciation, with homes gaining 65.3% in value just since 2020. As the fourth-largest city in Arkansas, Springdale serves as a commercial and cultural hub in Washington County, home to major employers like Tyson Foods while offering residents proximity to the amenities of the broader Northwest Arkansas region including the Razorback Greenway trail system and the Arkansas Naturals minor league baseball team.
17. Farmington
- 2025 value: $317,950
- 2020 value: $197,477
- 2015 value: $149,807
- 2010 value: $135,857
- % Change 2010-2025: 134.0%
- % Change 2015-2025: 112.2%
- % Change 2020-2025: 61.0%
Farmington has emerged as a standout performer in Arkansas real estate, with home values surging to $317,950 in 2025, representing a robust 134% increase from 2010. The data reveals consistent strong growth, with values more than doubling since 2015 and climbing 61% since 2020 alone. Located in Washington County adjacent to Fayetteville, Farmington offers residents a small-town community atmosphere with excellent schools while providing convenient access to the University of Arkansas and the employment centers of the broader Northwest Arkansas corridor.
16. Gravette
- 2025 value: $320,495
- 2020 value: $171,353
- 2015 value: $113,342
- 2010 value: $85,111
- % Change 2010-2025: 276.6%
- % Change 2015-2025: 182.8%
- % Change 2020-2025: 87.0%
Gravette stands as the undisputed growth champion in my analysis, with an astounding 276.6% appreciation since 2010 that has pushed average home values to $320,495 in 2025. The momentum shows no signs of slowing, with an 87% surge just since 2020 – the highest five-year growth rate on this entire list. This small community in Benton County, located near the Oklahoma and Missouri borders, offers residents a charming downtown with historic buildings while benefiting from proximity to the explosive economic growth of the Bentonville/Rogers area and major employers like Walmart’s corporate headquarters.
15. Hindsville
- 2025 value: $328,633
- 2020 value: $213,929
- 2015 value: $156,095
- 2010 value: $140,620
- % Change 2010-2025: 133.7%
- % Change 2015-2025: 110.5%
- % Change 2020-2025: 53.6%
Hindsville has quietly built significant real estate value, with homes reaching an average of $328,633 in 2025 after 133.7% growth since 2010. Examining the data, I notice particularly strong performance between 2015 and 2025, with values more than doubling during this decade. This tiny town in Madison County offers residents a truly rural lifestyle with large lots and open spaces, situated in the picturesque Ozark Mountains while remaining within driving distance of Fayetteville and the amenities of Northwest Arkansas.
14. Johnson
- 2025 value: $329,779
- 2020 value: $195,459
- 2015 value: $150,080
- 2010 value: $140,663
- % Change 2010-2025: 134.4%
- % Change 2015-2025: 119.7%
- % Change 2020-2025: 68.7%
Johnson has experienced remarkable value acceleration, with average home prices more than doubling since 2010 to reach $329,779 in 2025. The growth pattern reveals a dramatic upswing in recent years, with a substantial 68.7% jump just since 2020. Positioned strategically between Springdale and Fayetteville in Washington County, Johnson gives residents the perfect balance of small-town atmosphere with immediate access to the universities, shopping, healthcare, and employment opportunities of Northwest Arkansas’s larger cities.
13. Bethel Heights
- 2025 value: $330,642
- 2020 value: $203,412
- 2015 value: $148,987
- 2010 value: $124,516
- % Change 2010-2025: 165.5%
- % Change 2015-2025: 121.9%
- % Change 2020-2025: 62.5%
Bethel Heights has delivered impressive returns for homeowners, with values reaching $330,642 in 2025 – a substantial 165.5% increase since 2010. Tracking the data shows consistently strong growth, with values more than doubling in the past decade and surging 62.5% just since 2020. Located in fast-growing Benton County, Bethel Heights was actually annexed by Springdale in recent years, giving residents the benefits of both a community-oriented atmosphere and the municipal services of a larger city while being perfectly positioned in the economic corridor between Springdale and Rogers.
12. Pea Ridge
- 2025 value: $330,740
- 2020 value: $192,492
- 2015 value: $134,577
- 2010 value: $108,714
- % Change 2010-2025: 204.2%
- % Change 2015-2025: 145.8%
- % Change 2020-2025: 71.8%
Pea Ridge has seen its home values triple since 2010, reaching $330,740 in 2025 and securing its place among Arkansas’s most valuable real estate markets. The growth story is even more impressive in recent years, with a remarkable 71.8% surge in values since 2020. This historic community in Benton County, known for its Civil War battlefield, has transformed from a sleepy rural outpost to a thriving suburb of the Northwest Arkansas metropolitan area, offering residents modern amenities while maintaining its small-town charm and strong sense of history.
11. Lowell
- 2025 value: $339,000
- 2020 value: $196,176
- 2015 value: $144,217
- 2010 value: $121,527
- % Change 2010-2025: 178.9%
- % Change 2015-2025: 135.1%
- % Change 2020-2025: 72.8%
Lowell’s spectacular value trajectory has resulted in a 178.9% increase since 2010, bringing the average home price to $339,000 in 2025. The pace of growth appears to be accelerating, with a remarkable 72.8% surge in just the five years since 2020. Strategically located along I-49 in Benton County, Lowell offers residents the perfect blend of accessibility and livability, situated between Rogers and Springdale while providing quality schools, newer housing developments, and excellent access to the commercial and employment centers that have made Northwest Arkansas one of the fastest-growing regions in the nation.
10. Bella Vista
- 2025 value: $342,246
- 2020 value: $200,668
- 2015 value: $148,734
- 2010 value: $134,369
- % Change 2010-2025: 154.7%
- % Change 2015-2025: 130.1%
- % Change 2020-2025: 70.6%
Bella Vista has cemented its status as a premium Arkansas housing market, with home values more than doubling since 2010 to reach $342,246 in 2025. The most dramatic acceleration has occurred recently, with a substantial 70.6% increase in just the five years since 2020. This former retirement community in Benton County has evolved into a full-fledged city with diverse demographics, offering residents an extraordinary lifestyle with seven lakes, multiple golf courses, and extensive trail systems nestled in the Ozark highlands while still providing convenient access to the amenities of Northwest Arkansas.
9. Centerton
- 2025 value: $342,699
- 2020 value: $199,614
- 2015 value: $151,968
- 2010 value: $126,835
- % Change 2010-2025: 170.2%
- % Change 2015-2025: 125.5%
- % Change 2020-2025: 71.7%
Centerton exemplifies Arkansas’s real estate boom, with home values soaring 170.2% since 2010 to reach $342,699 in 2025. The growth narrative shows particular strength in recent years, with values climbing 71.7% just since 2020. Once a tiny farming community, Centerton has transformed into one of Benton County’s fastest-growing cities, offering residents newer housing developments with attractive amenities like community pools and parks while providing easy access to the employment centers of Bentonville and the retail options along the I-49 corridor.
8. Fayetteville
- 2025 value: $355,616
- 2020 value: $227,989
- 2015 value: $171,347
- 2010 value: $157,958
- % Change 2010-2025: 125.1%
- % Change 2015-2025: 107.5%
- % Change 2020-2025: 56.0%
Fayetteville has reinforced its position as a premier Arkansas real estate market, with home values more than doubling since 2010 to reach $355,616 in 2025. The data reveals a consistent upward trend, with 56% growth just in the five years since 2020. As the cultural and educational heart of Northwest Arkansas, Fayetteville offers residents the vibrant atmosphere of a college town with the University of Arkansas campus, a thriving downtown entertainment district, and an excellent culinary scene, all while providing the economic stability that comes with being part of one of the nation’s fastest-growing metropolitan areas.
7. Rogers
- 2025 value: $357,586
- 2020 value: $209,460
- 2015 value: $152,932
- 2010 value: $129,118
- % Change 2010-2025: 176.9%
- % Change 2015-2025: 133.8%
- % Change 2020-2025: 70.7%
Rogers has delivered exceptional returns for homeowners, with property values increasing by 176.9% since 2010 to reach $357,586 in 2025. I’ve observed particularly vigorous growth in recent years, with a 70.7% surge since 2020 alone. This key commercial center in Benton County offers residents an appealing mix of amenities, from the historic downtown area with its brick streets and local shops to the Pinnacle Hills area featuring upscale shopping, dining, and entertainment options, all while benefiting from proximity to corporate headquarters like Walmart, J.B. Hunt, and Tyson Foods.
6. Garfield
- 2025 value: $427,989
- 2020 value: $237,167
- 2015 value: $172,083
- 2010 value: $143,168
- % Change 2010-2025: 198.9%
- % Change 2015-2025: 148.7%
- % Change 2020-2025: 80.5%
Garfield stands out in my analysis for its remarkable appreciation rate, with home values nearly tripling since 2010 to reach $427,989 in 2025. The growth curve has steepened in recent years, with a dramatic 80.5% increase in just the five years since 2020. This small community in Benton County offers residents a rural lifestyle with larger properties and spectacular views of Beaver Lake, making it particularly attractive to those seeking waterfront or water-view properties while still maintaining reasonable proximity to the employment and retail centers of Rogers and Bentonville.
5. Little Flock
- 2025 value: $461,585
- 2020 value: $270,825
- 2015 value: $197,696
- 2010 value: $164,383
- % Change 2010-2025: 180.8%
- % Change 2015-2025: 133.5%
- % Change 2020-2025: 70.4%
Little Flock has emerged as one of Arkansas’s premium real estate markets, with home values climbing to $461,585 in 2025 – nearly triple what they were in 2010. Examining the growth pattern, I notice particularly strong momentum in recent years, with a 70.4% surge since 2020. This small, upscale enclave in Benton County is almost entirely surrounded by the city of Rogers, giving residents the feel of an exclusive neighborhood while providing immediate access to shopping, dining, and employment opportunities in the surrounding Northwest Arkansas metropolitan area.
4. Bentonville
- 2025 value: $461,710
- 2020 value: $258,487
- 2015 value: $198,265
- 2010 value: $168,225
- % Change 2010-2025: 174.5%
- % Change 2015-2025: 132.9%
- % Change 2020-2025: 78.6%
Bentonville has cemented its status as a real estate powerhouse, with home values reaching $461,710 in 2025 – a 174.5% increase since 2010. What catches my attention is the acceleration in recent years, with a remarkable 78.6% surge just since 2020. As the corporate headquarters of Walmart and home to the world-renowned Crystal Bridges Museum of American Art, Bentonville has transformed from a small town to a cosmopolitan center in Benton County, offering residents an exceptional quality of life with outstanding schools, a vibrant downtown square, extensive trail systems, and a globally diverse population.
3. Cave Springs
- 2025 value: $536,212
- 2020 value: $319,326
- 2015 value: $264,335
- 2010 value: $217,272
- % Change 2010-2025: 146.8%
- % Change 2015-2025: 102.9%
- % Change 2020-2025: 67.9%
Cave Springs has ascended to the upper echelon of Arkansas housing markets, with average values reaching $536,212 in 2025 – nearly 2.5 times their 2010 level. The town has maintained consistent strong growth, doubling in value over the past decade and surging 67.9% just since 2020. This affluent community in Benton County, nestled between Bentonville and Springdale, offers residents larger lots in a picturesque setting with its namesake cave and spring, while still providing easy access via I-49 to the commercial centers, cultural amenities, and employment opportunities throughout Northwest Arkansas.
2. Elm Springs
- 2025 value: $578,052
- 2020 value: $343,458
- 2015 value: $269,588
- 2010 value: $235,255
- % Change 2010-2025: 145.7%
- % Change 2015-2025: 114.4%
- % Change 2020-2025: 68.3%
Elm Springs has established itself as Arkansas’s second most valuable real estate market, with home values climbing to an impressive $578,052 in 2025. Looking at long-term trends, I note a consistent growth story with values more than doubling since 2010 and accelerating by 68.3% just since 2020. This small community straddling the Washington and Benton county line offers residents the best of both worlds – a tranquil, semi-rural setting with larger properties and historic charm, while being perfectly positioned for easy access to both the Springdale/Fayetteville area to the south and the Rogers/Bentonville commercial centers to the north.
1. Goshen
- 2025 value: $680,933
- 2020 value: $423,970
- 2015 value: $336,613
- 2010 value: $298,905
- % Change 2010-2025: 127.8%
- % Change 2015-2025: 102.3%
- % Change 2020-2025: 60.6%
Goshen claims the crown as Arkansas’s most expensive housing market, with average home values reaching a staggering $680,933 in 2025. While its growth rate of 127.8% since 2010 isn’t the highest on this list, the absolute values tell the real story – Goshen started from an already premium position and has continued to appreciate significantly. This exclusive community in Washington County, situated east of Fayetteville in the scenic Ozark foothills, offers residents a truly upscale lifestyle with large custom homes on expansive lots, many featuring mountain and valley views while remaining just minutes from the cultural and educational opportunities of Fayetteville and the University of Arkansas.
