
Using the latest Zillow Home Value Index data from July 2025, we’ve ranked the 30 most expensive towns in Wisconsin based on current home prices. These towns aren’t just expensive—they reflect long-term growth, desirability, and investment potential.
From lakefront enclaves to upscale suburbs, each community on this list has shown remarkable value over time. Whether you’re a potential buyer, investor, or just curious about Wisconsin’s housing market, this breakdown will give you insight into where prices are highest—and why.
30. Lisbon – 77.6% Home Price Increase Since 2010

- 2010: $318,604
- 2011: $299,624
- 2012: $303,346
- 2013: $318,155
- 2014: $336,146
- 2015: $333,918
- 2016: $353,222
- 2017: $368,878
- 2018: $389,758
- 2019: $411,605
- 2020: $434,630
- 2021: $476,303
- 2022: $511,522
- 2023: $534,395
- 2024: $557,850
- 2025: $566,010
Lisbon has seen a steady climb in home values since 2010, increasing by over 77%. Despite a few dips, like in 2011 and 2015, growth has remained strong over the last decade. By July 2025, median home prices reached $566,010, reflecting consistent demand and desirability.
Why Lisbon?

Why are people willing to pay so much to live here? What’s special about it?
People are drawn to Lisbon for its rare mix of rural charm and suburban convenience. Families value the strong school system, low crime rate, and abundance of green space, while commuters appreciate the easy access to Milwaukee jobs.
Unlike denser suburbs, Lisbon offers larger lots, custom-built homes, and newer subdivisions that balance privacy with community amenities. The area’s careful growth and limited sprawl also help preserve property values, making it a stable and desirable place to buy.
How Lisbon Rose to Prominence
Lisbon’s prominence grew out of its strategic location in Waukesha County, where suburban expansion from Milwaukee gradually blended with the area’s rural roots. Originally settled in the 1830s by Yankee and European immigrants, Lisbon was an agricultural hub for much of its history, known for dairy farming and open farmland. The name itself was inspired by Lisbon, New York, reflecting its settlers’ origins.
As Milwaukee’s metro area expanded westward in the 20th century, Lisbon’s large tracts of open land became highly desirable for subdivisions and custom home developments. The town kept its semi-rural identity while adding new housing, appealing to upper-middle-class families who wanted space, safety, and access to the highly rated Hamilton School District.
3 Interesting Tidbits
- Parkland Galore – Lisbon maintains more than 400 acres of parks and conservancy lands, offering trails, athletic fields, and nature preserves for residents.
- Four Corners Hub – The historic “Four Corners” area is the town’s traditional center and has been a focal point of community life since the 19th century.
- Equestrian Roots – The town has long supported a horse-friendly culture, with stables and riding trails still woven into the semi-rural fabric of the community.
29. Waunakee – 93.2% Home Price Increase Since 2010

- 2010: $298,217
- 2011: $288,952
- 2012: $281,446
- 2013: $290,088
- 2014: $302,991
- 2015: $311,456
- 2016: $332,378
- 2017: $352,523
- 2018: $369,436
- 2019: $387,415
- 2020: $402,067
- 2021: $448,432
- 2022: $499,831
- 2023: $518,382
- 2024: $554,459
- 2025: $576,069
Home values in Waunakee have nearly doubled since 2010, with a particularly strong surge after 2020. Median values climbed from $298K to over $576K by mid-2025, thanks to a combination of new development, strong schools, and growing demand near Madison.
Why Waunakee?

Why are people willing to pay so much to live here? What’s special about it?
Waunakee’s draw comes from its unique identity, strong schools, and tight-knit community that still benefits from proximity to Madison. Families are attracted by the high-performing school district, safe neighborhoods, and plenty of community activities that give the town a vibrant, welcoming feel.
At the same time, professionals appreciate quick access to Madison’s jobs, universities, and cultural amenities while living in a quieter suburban environment. Its blend of charm, growth, and location has made it one of Dane County’s hottest housing markets.
How Waunakee Rose to Prominence
Waunakee’s prominence stems from a mix of early railroad connections, strong community identity, and proximity to Madison. The village was established in the mid-19th century, and its name—derived from a Native American word meaning “peaceful valley”—set the tone for its identity. The railroad’s arrival in 1871 was the pivotal moment, transforming Waunakee from a rural farming settlement into a growing hub, giving it access to markets and sparking its development.
Through the 20th century, Waunakee retained its small-town charm while benefiting from Madison’s steady expansion. By the late 1900s, it became one of the fastest-growing communities in Dane County, fueled by new subdivisions, strong schools, and the appeal of being close to Madison’s jobs and cultural life without the congestion of city living.
3 Interesting Tidbits
- “The Only Waunakee in the World” – The village proudly markets its unusual name, which has helped build a strong sense of identity and community branding.
- Festival Culture – Waunakee hosts numerous local events, including WaunaFest, which draws visitors from across Dane County with parades, food, and live music.
- Explosive Growth – The population has doubled since the 1980s, fueled by new subdivisions and infrastructure, making it one of Wisconsin’s fastest-growing communities.
28. Brighton – 102.9% Home Price Increase Since 2010

- 2010: $284,087
- 2011: $268,308
- 2012: $260,417
- 2013: $273,088
- 2014: $275,311
- 2015: $282,038
- 2016: $301,637
- 2017: $328,888
- 2018: $354,043
- 2019: $381,973
- 2020: $395,503
- 2021: $473,777
- 2022: $560,158
- 2023: $512,598
- 2024: $546,376
- 2025: $576,520
Brighton’s home values more than doubled over the past 15 years, with explosive growth between 2020 and 2022. While 2023 saw a dip, the market rebounded quickly, and values in 2025 topped $576K, up from just $284K in 2010.
Why Brighton?

Why are people willing to pay so much to live here? What’s special about it?
Brighton combines the appeal of open farmland with convenient access to both Milwaukee and Chicago, making it a sweet spot for buyers who want privacy without being too far from city jobs. Large-lot homes, rural scenery, and a slower pace of life draw in affluent professionals and families.
The limited supply of housing keeps demand high, especially among those who want suburban amenities without the density of bigger towns. Pandemic-era migration supercharged the market, cementing Brighton’s reputation as a desirable, high-value community.
How Brighton Rose to Prominence
Brighton began as a rural farming community in Kenosha County, settled in the mid-19th century by German and Irish immigrants. Agriculture—particularly dairy farming and crop cultivation—dominated the local economy for generations. Its early identity was shaped by farming families, small churches, and one-room schoolhouses, which defined the landscape well into the 20th century.
Brighton rose to prominence not because of industry or commerce, but because of its location and land appeal. Situated near the Illinois border and within reach of both Milwaukee and Chicago, Brighton became attractive to commuters and second-home buyers seeking space and privacy. As Wisconsin’s southeast corridor expanded, Brighton transitioned from a purely agricultural area into a semi-rural residential enclave, where large-lot homes and hobby farms blended with its agricultural heritage.
3 Interesting Tidbits
- Agricultural Heritage – Brighton has deep farming roots, and even today much of the landscape is defined by open fields and historic farmsteads.
- Commuter-Friendly – Its location near I-94 makes it feasible for residents to commute to either Chicago or Milwaukee while enjoying country living.
- Large-Lot Living – Unlike many suburbs, Brighton homes often sit on expansive parcels, appealing to buyers seeking space, privacy, and the possibility of hobby farming or equestrian use.
27. Dunn – 99.4% Home Price Increase Since 2010

- 2010: $293,287
- 2011: $300,807
- 2012: $292,415
- 2013: $293,591
- 2014: $312,677
- 2015: $323,295
- 2016: $340,864
- 2017: $355,236
- 2018: $368,518
- 2019: $395,773
- 2020: $412,558
- 2021: $465,108
- 2022: $519,255
- 2023: $558,178
- 2024: $567,235
- 2025: $584,710
Home prices in Dunn have nearly doubled since 2010, with a massive boost coming between 2020 and 2022. After peaking above $580K in 2025, growth has slowed but continues at a modest pace.
Why Dunn?

Why are people willing to pay so much to live here? What’s special about it?
Dunn’s appeal lies in its balance of lakefront beauty and rural landscapes while being only minutes from Madison. Buyers are willing to pay premium prices for waterfront access on Lake Waubesa, as well as for larger parcels of farmland converted into country estates.
The town offers privacy, quiet, and nature while still keeping commuters close to city jobs. Its combination of scenic views, recreational access, and proximity to Madison has made Dunn one of Dane County’s most desirable rural enclaves.
How Dunn Rose to Prominence
Dunn’s rise began with its prime location along Lake Waubesa and close proximity to Madison. Originally settled in the mid-1800s, Dunn was largely agricultural, with dairy farms and cropland defining its economy. The town’s natural setting—wetlands, rolling farmland, and lakefront—kept it sparsely developed for decades. Unlike other Dane County communities that embraced rapid suburbanization, Dunn retained a rural identity, which eventually became one of its greatest assets.
As Madison grew outward, demand for lakefront property and large rural parcels surged. Dunn’s blend of waterfront access, conservation areas, and easy commuting distance made it highly desirable for families and professionals seeking peace without being disconnected from the city. Its carefully balanced growth—allowing new homes but preserving farmland and wetlands—has ensured that Dunn rose to prominence as both a retreat and an upscale housing market.
3 Interesting Tidbits
- Lake Waubesa Access – Residents enjoy boating, fishing, and water sports right in their backyard, with easy entry to one of the Madison area’s four major lakes.
- Protected Lands – Portions of Dunn include conservation areas and wetlands that limit overdevelopment, helping preserve its natural charm.
- Diverse Housing Stock – From modest cabins along the lake to expansive luxury estates, the mix of properties gives Dunn a broad but consistently high-demand market.
26. Genesee – 85.3% Home Price Increase Since 2010

- 2010: $320,231
- 2011: $305,792
- 2012: $303,297
- 2013: $314,253
- 2014: $331,349
- 2015: $338,156
- 2016: $354,768
- 2017: $369,568
- 2018: $388,301
- 2019: $410,954
- 2020: $432,394
- 2021: $482,633
- 2022: $525,981
- 2023: $555,073
- 2024: $582,324
- 2025: $593,500
Genesee has posted solid growth in home values since 2010, rising from $320K to nearly $594K by mid-2025. While growth slowed in 2024–2025, the town still commands premium pricing within Waukesha County.
Why Genesee?

Why are people willing to pay so much to live here? What’s special about it?
Genesee attracts buyers because it offers scenic countryside living with upscale suburban amenities, all within commuting distance of Milwaukee. Rolling hills, horse farms, and conservation lands give the town a picturesque setting, while newer subdivisions and custom homes bring modern comforts.
Families are especially drawn to the highly rated Kettle Moraine School District, low crime, and a reputation for being one of Waukesha County’s most desirable rural-residential communities. Genesee has the rare balance of rural beauty, strong schools, and accessibility, which drives up demand and prices.
How it Rose to Prominence
Genesee’s prominence grew from its strategic location in the Kettle Moraine area. Initially, the town was a farming community with roots stretching back to the mid-1800s. Its character began to change in the mid-20th century as suburban expansion from Milwaukee and Waukesha pushed westward.
The Kettle Moraine’s scenic terrain, with its hills, trails, and glacial features, gave Genesee a natural advantage: it became known as a desirable residential escape for those working in nearby cities. Careful zoning that favored larger lots and preserved open land further enhanced its reputation as a premium place to live.
3 Interesting Tidbits
- Kettle Moraine State Forest – Portions of this famous glacial landscape run through or near Genesee, offering hiking, biking, and cross-country skiing opportunities.
- Horse Country – Genesee is known for equestrian culture, with riding trails, stables, and private horse properties dotting the landscape.
- Historic Charm – The unincorporated hamlet of Genesee Depot within the town has historic buildings and a quaint feel, tying the modern community to its rural past.
25. Middleton – 96.3% Home Price Increase Since 2010

- 2010: $304,529
- 2011: $296,197
- 2012: $291,986
- 2013: $306,546
- 2014: $320,174
- 2015: $333,476
- 2016: $355,313
- 2017: $367,940
- 2018: $378,947
- 2019: $405,980
- 2020: $420,097
- 2021: $466,818
- 2022: $519,530
- 2023: $558,663
- 2024: $587,110
- 2025: $597,483
Middleton’s home values have nearly doubled since 2010, with consistent gains every year except a minor dip in 2011–2012. The 2025 median home value stands at $597,483—thanks to robust demand and a strong local economy.
Why Middleton?

Why are people willing to pay so much to live here? What’s special about it?
Middleton commands high home prices because it offers a rare mix of small-city charm, top-tier schools, and immediate proximity to Madison. Consistently ranked as one of the best places to live in Wisconsin, Middleton has a vibrant downtown, abundant parks, and a thriving job market tied to both local businesses and the nearby state capital.
Buyers are willing to pay premiums for its walkability, community amenities, and the convenience of being next to Madison without sacrificing safety or suburban appeal.
How it Rose to Prominence
Middleton began as a small farming and trading community in the 1800s but gained momentum in the 20th century as Madison’s west side expanded. Its rise to prominence accelerated when companies and research facilities began clustering nearby, creating strong local employment opportunities. Investments in schools, parks, and infrastructure—along with a highly successful branding of itself as “The Good Neighbor City”—helped cement Middleton’s reputation as a thriving suburb. By the early 2000s, it was firmly established as one of Dane County’s most desirable communities, with housing demand surging ever since.
3 Interesting Tidbits
- Capital Brewery – Middleton is home to one of Wisconsin’s most famous breweries, a cultural landmark that hosts outdoor music and festivals.
- Award-Winning Trails – The city maintains an extensive trail system that links neighborhoods to parks and Madison, making it a hub for cyclists and walkers.
- National Recognition – Middleton has repeatedly been featured in national “Best Places to Live” rankings, giving it visibility well beyond Wisconsin.
24. Okauchee – 84.5% Home Price Increase Since 2010

- 2010: $325,206
- 2011: $311,989
- 2012: $316,868
- 2013: $315,043
- 2014: $321,739
- 2015: $338,187
- 2016: $348,220
- 2017: $362,748
- 2018: $380,818
- 2019: $407,515
- 2020: $436,150
- 2021: $508,011
- 2022: $575,733
- 2023: $586,870
- 2024: $614,432
- 2025: $600,072
Okauchee saw explosive home value growth from 2020 to 2022, driving prices from under $440K to over $575K. While there’s been a slight correction in 2025, long-term growth still totals more than 84% since 2010.
Why Okauchee?

Why are people willing to pay so much to live here? What’s special about it?
Okauchee is one of Waukesha County’s most coveted communities thanks to its lake-centered lifestyle. The heart of the town is Okauchee Lake, a sprawling body of water lined with luxury homes, marinas, and restaurants that draw boaters and vacationers year-round.
Buyers are willing to pay top dollar for waterfront property, scenic views, and recreational access, while still being within commuting distance of Milwaukee and Madison. The combination of natural beauty, exclusivity, and lifestyle amenities makes Okauchee stand out.
How it Rose to Prominence
Okauchee rose to prominence in the late 19th and early 20th centuries as a resort destination for Milwaukee’s wealthy families. Vacation cottages and lodges popped up around the lake, bringing tourism and summer residents.
Over time, seasonal cottages gave way to year-round luxury homes, turning Okauchee into a permanent high-value housing market. The lake remained the centerpiece of growth, attracting developers and affluent buyers while preserving its reputation as a premier residential and recreational area in southeastern Wisconsin.
3 Interesting Tidbits
- Lake with 47 Miles of Shoreline – Okauchee Lake offers one of the largest stretches of shoreline among Wisconsin’s inland lakes, giving homeowners a wide variety of waterfront options.
- Restaurant Destination – Unlike many lake towns, Okauchee has a cluster of on-the-water restaurants accessible by both boat and car, making it a social hub.
- Blend of Old and New – Historic cottages still stand beside modern million-dollar homes, reflecting the town’s transition from a summer getaway to a year-round luxury enclave.
23. Verona – 98.2% Home Price Increase Since 2010

- 2010: $305,408
- 2011: $295,127
- 2012: $294,278
- 2013: $309,432
- 2014: $323,962
- 2015: $332,337
- 2016: $349,771
- 2017: $368,780
- 2018: $383,778
- 2019: $400,599
- 2020: $418,477
- 2021: $470,722
- 2022: $527,989
- 2023: $549,711
- 2024: $590,211
- 2025: $605,206
Verona’s home prices have nearly doubled since 2010. The city saw especially strong appreciation in 2021 and 2022, and prices continue to climb steadily through 2025, reaching over $605,000.
Why Verona?

Why are people willing to pay so much to live here? What’s special about it?
Verona attracts buyers because it blends small-town charm with strong economic opportunities. Families move here for the highly rated schools, safe neighborhoods, and community-focused lifestyle.
What really sets Verona apart is that it’s home to Epic Systems, one of the world’s largest healthcare software companies. That has fueled high-paying jobs, population growth, and steady housing demand. Buyers see Verona as both a stable investment and a high-quality place to raise a family.
How it Rose to Prominence
Verona began in the 1800s as a small farming settlement supporting nearby Madison. For more than a century, it grew slowly, retaining a rural identity.
The turning point came in the early 2000s when Epic Systems built its corporate campus here. Thousands of new employees followed, driving rapid growth in housing, schools, and infrastructure. Within two decades, Verona shifted from a quiet farm town into one of the most sought-after suburbs of Madison.
3 Interesting Tidbits
- Verona is nicknamed “Hometown USA”, a title awarded in 1966 through a national civic recognition program.
- The Military Ridge State Trail passes directly through Verona, giving residents easy access to biking and walking routes across Dane County.
- Despite its growth, Verona still celebrates its roots with a historic downtown and community festivals that keep its small-town identity alive.
22. Vienna – 93.7% Home Price Increase Since 2010

- 2010: $315,598
- 2011: $306,008
- 2012: $294,733
- 2013: $306,708
- 2014: $326,787
- 2015: $335,883
- 2016: $359,099
- 2017: $372,714
- 2018: $392,151
- 2019: $407,978
- 2020: $452,459
- 2021: $511,436
- 2022: $556,525
- 2023: $578,521
- 2024: $590,565
- 2025: $611,319
Vienna’s housing market has grown by nearly 94% since 2010. The strongest gains came in 2020 and 2021, and values have continued to rise through 2025—now reaching a median price of $611,319.
Why Vienna?

Why are people willing to pay so much to live here? What’s special about it?
Vienna is attractive because it offers a quiet rural setting just minutes from Madison. Families and professionals alike value its large lots, open farmland, and peaceful neighborhoods while still being close enough to enjoy the jobs and amenities of Dane County’s largest city.
The town’s housing market benefits from limited development, meaning properties retain strong value. Buyers looking for space, privacy, and quick access to Madison’s north side find Vienna to be an ideal choice.
How it Rose to Prominence
Vienna was established in the mid-19th century by settlers drawn to the fertile farmland of northern Dane County. For generations, it remained an agricultural hub with few signs of suburban growth.
As Madison expanded outward, Vienna gained prominence as a rural retreat for commuters who wanted country living without being disconnected. Proximity to the interstate made it especially appealing, allowing easy travel to Madison and surrounding communities. Over time, its mix of farms and residential pockets solidified Vienna’s reputation as a desirable, low-density community.
3 Interesting Tidbits
- The town is home to Hanson Lake, a small but scenic spot that locals enjoy for fishing and outdoor recreation.
- Vienna sits right along Interstate 39/90/94, making it one of the most commuter-friendly rural towns in Dane County.
- Much of Vienna’s charm comes from its blend of working farms and new subdivisions, a balance that keeps its rural identity intact.
21. Erin – 51.6% Home Price Increase Since 2010

- 2010: $403,862
- 2011: $348,793
- 2012: $328,748
- 2013: $331,533
- 2014: $351,103
- 2015: $365,619
- 2016: $386,774
- 2017: $407,631
- 2018: $414,698
- 2019: $433,811
- 2020: $448,354
- 2021: $517,886
- 2022: $567,227
- 2023: $581,113
- 2024: $599,997
- 2025: $612,434
Erin’s home values have risen over 50% since 2010, a climb driven by steady gains after the mid-2010s and especially strong appreciation in 2021 and 2022. As of July 2025, median prices reached $612,434, a new high for the town.
Why Erin?

Why are people willing to pay so much to live here? What’s special about it?
Erin is one of Washington County’s most desirable rural towns thanks to its rolling Kettle Moraine landscape, large-lot homes, and strong community identity. Buyers are willing to pay premiums for the sweeping views, quiet countryside, and access to outdoor recreation.
The town is also known for its deep Irish heritage and vibrant cultural traditions, most famously the Holy Hill Basilica, which attracts visitors year-round. Families and retirees alike are drawn to Erin for its peaceful setting that still offers quick access to Milwaukee and Waukesha.
How it Rose to Prominence
Erin was settled in the mid-1800s by Irish immigrants, who gave the town both its name and its cultural flavor. Farming dominated its early years, and the town remained quiet and rural for more than a century.
Its rise to prominence came as Milwaukee’s metro area expanded and buyers began seeking property in scenic, low-density communities. Erin’s location in the Kettle Moraine, combined with its religious and cultural landmarks, made it stand out. By the late 20th century, it had become a mix of farms, estates, and residential enclaves, drawing affluent buyers looking for natural beauty and space.
3 Interesting Tidbits
- Holy Hill Basilica – One of Wisconsin’s most famous landmarks, this church sits on a glacial hilltop and draws pilgrims and tourists from across the Midwest.
- Irish Heritage – Erin has long celebrated its Irish roots, highlighted by one of Wisconsin’s most popular St. Patrick’s Day parades and festivals.
- Scenic Terrain – The town lies within the Kettle Moraine region, offering rolling hills, hiking trails, and panoramic views that make it a standout for nature lovers.
20. Ottawa – 82.3% Home Price Increase Since 2010

- 2010: $340,446
- 2011: $327,288
- 2012: $326,394
- 2013: $340,546
- 2014: $359,240
- 2015: $362,946
- 2016: $372,210
- 2017: $389,248
- 2018: $407,979
- 2019: $437,783
- 2020: $466,881
- 2021: $513,237
- 2022: $557,793
- 2023: $570,792
- 2024: $614,277
- 2025: $620,658
Ottawa’s home prices climbed from $340K in 2010 to over $620K in 2025—a boost of 82%. Growth has been especially strong since 2020, with a significant jump again in 2024 before prices leveled off slightly.
Why Ottawa?

Why are people willing to pay so much to live here? What’s special about it?
Ottawa is prized for its scenic natural beauty and outdoor recreation. Located in western Waukesha County, it offers rolling hills, lakes, and abundant parkland, giving residents the feel of living in a nature preserve. Buyers are willing to pay for homes here because of the privacy, large lots, and direct access to trails and green space, all while still being within commuting distance of Milwaukee and Madison.
Families and retirees alike are drawn to Ottawa for its quiet, rural character combined with easy access to amenities in nearby Oconomowoc, Delafield, and Waukesha.
How it Rose to Prominence
Ottawa was originally settled in the 1800s as a farming community, with settlers drawn to its fertile soil and freshwater lakes. It remained rural and agricultural well into the 20th century.
Its rise to prominence began with the establishment of the Kettle Moraine State Forest – Southern Unit, which preserved vast stretches of land and turned Ottawa into a hub for outdoor enthusiasts. As suburban growth from Milwaukee pushed west, Ottawa retained its rural charm but became increasingly desirable for buyers who wanted natural beauty, recreational access, and larger residential parcels.
3 Interesting Tidbits
- Kettle Moraine State Forest – Much of Ottawa is covered by this protected landscape, offering hiking, camping, and skiing right in residents’ backyards.
- Scuppernong Springs – A natural spring area in Ottawa, known for its trails and historical significance, is a local gem for nature lovers.
- Equestrian Culture – The open land and trails have made Ottawa a haven for horse enthusiasts, with riding stables and private farms scattered throughout the community.
19. Springdale – 78.9% Home Price Increase Since 2010

- 2010: $347,928
- 2011: $334,309
- 2012: $324,569
- 2013: $338,866
- 2014: $357,250
- 2015: $364,937
- 2016: $384,451
- 2017: $394,641
- 2018: $413,876
- 2019: $429,557
- 2020: $443,913
- 2021: $508,203
- 2022: $565,474
- 2023: $569,912
- 2024: $601,235
- 2025: $622,549
Springdale’s home values increased by nearly 79% since 2010, with a particularly sharp rise between 2020 and 2022. The market remains strong in 2025, with median prices now above $622,000.
Why Springdale?

Why are people willing to pay so much to live here? What’s special about it?
Springdale appeals to buyers who want quiet rural living with quick access to Madison. It offers rolling farmland, scenic countryside, and a strong sense of space and privacy that many suburban areas can’t provide. Homebuyers are willing to pay higher prices here because they get large lots, low traffic, and peace of mind while still being just minutes from Verona, Fitchburg, and Madison’s west side.
Families also value the highly rated schools nearby and the community’s emphasis on preserving its rural identity rather than overdeveloping.
How it Rose to Prominence
Springdale was first settled in the mid-1800s by European immigrants who established farms across its fertile land. For more than a century, it remained primarily agricultural with few signs of suburban sprawl.
Its prominence grew in the late 20th century as Madison expanded and professionals sought out quieter communities that were still commutable. Springdale’s location near Highway 18/151 made it a convenient choice. With larger home sites, rural charm, and limited new construction, the town developed a reputation as a desirable enclave for those who wanted Madison’s opportunities without city congestion.
3 Interesting Tidbits
- Scenic Byways – Springdale’s roads cut through farmland, rolling hills, and historic farmsteads, giving it a postcard-like rural landscape.
- Border with Verona – Its closeness to Verona means residents benefit from access to Epic Systems jobs and urban amenities while living in a quieter setting.
- Agricultural Legacy – Many of Springdale’s original farms remain in operation, maintaining the community’s deep agricultural roots.
18. La Grange – 86.5% Home Price Increase Since 2010

- 2010: $334,085
- 2011: $306,284
- 2012: $297,139
- 2013: $309,221
- 2014: $324,837
- 2015: $337,792
- 2016: $344,971
- 2017: $365,430
- 2018: $384,685
- 2019: $410,058
- 2020: $425,656
- 2021: $512,030
- 2022: $572,698
- 2023: $579,379
- 2024: $605,871
- 2025: $623,341
La Grange saw its biggest gains in 2021 and 2022, with values skyrocketing nearly 30% in just those two years. Since 2010, prices have increased 86.5%, bringing the 2025 median value to $623,341.
Why La Grange?

Why are people willing to pay so much to live here? What’s special about it?
La Grange draws buyers with its lake-country lifestyle and rural tranquility. Located in Walworth County, it offers access to multiple lakes, wooded landscapes, and the nearby Kettle Moraine State Forest. Families and second-home buyers alike are willing to pay for large properties and vacation-style living while still being within reach of Milwaukee and Chicago.
Its combination of privacy, outdoor recreation, and proximity to vacation destinations like Whitewater and Lake Geneva makes La Grange a prime choice for those seeking both relaxation and investment value.
How it Rose to Prominence
La Grange’s roots trace back to mid-19th century farming settlements. For much of its history, it remained agricultural, with scattered lakeside cottages serving as summer getaways.
The town’s prominence grew in the late 20th century as lake properties became more valuable and suburban buyers from Milwaukee and northern Illinois began seeking rural retreats. With the growth of nearby Whitewater and the popularity of Lake Geneva, La Grange developed a reputation as a quiet but desirable enclave for year-round homeowners and vacationers alike.
3 Interesting Tidbits
- Kettle Moraine Access – The town borders the Kettle Moraine State Forest – Southern Unit, giving residents hiking, camping, and cross-country skiing opportunities right nearby.
- Multiple Lakes – La Grange is home to Pleasant Lake and is near Lauderdale Lakes, both popular for boating and fishing.
- Equestrian-Friendly – The open land and trails make it popular among horse owners, with several private stables and riding areas in the community.
17. Bristol – 102.2% Home Price Increase Since 2010

- 2010: $311,993
- 2011: $299,530
- 2012: $300,694
- 2013: $309,842
- 2014: $331,380
- 2015: $343,439
- 2016: $366,141
- 2017: $384,912
- 2018: $401,990
- 2019: $423,139
- 2020: $435,256
- 2021: $490,450
- 2022: $548,575
- 2023: $557,481
- 2024: $595,175
- 2025: $630,780
Bristol’s home prices have more than doubled since 2010, rising from just over $311K to $630K by 2025. The largest gains occurred between 2020 and 2022, and appreciation has remained strong since.
Why Bristol?

Why are people willing to pay so much to live here? What’s special about it?
Bristol has become one of Kenosha County’s most desirable communities because it combines small-town living with unbeatable location advantages. Families and professionals value its rural character, strong schools, and safe neighborhoods, while commuters are drawn to its easy access to both Milwaukee and Chicago. The town offers large residential lots, new subdivisions, and proximity to shopping and jobs, making it especially attractive to those seeking a balance between city convenience and country quiet.
Homebuyers are willing to pay a premium because Bristol provides more space and privacy than many suburban areas, yet remains highly connected to major highways and urban centers.
How it Rose to Prominence
Bristol was founded in the mid-1800s as a farming community, with settlers taking advantage of fertile soils in southeastern Wisconsin. For much of its history, it remained agricultural, with scattered rural homesteads and small hamlets.
Its prominence rose in the late 20th and early 21st centuries as southeastern Wisconsin grew and the I-94 corridor between Milwaukee and Chicago became a major commuter and commerce route. Bristol’s location along that corridor positioned it perfectly for growth. Subdivisions, commercial development, and proximity to Pleasant Prairie and Kenosha helped transform Bristol from a rural town into a rising residential market.
3 Interesting Tidbits
- Bristol Renaissance Faire – The nationally known fairgrounds draw thousands of visitors each summer, putting Bristol on the map for culture and tourism.
- Fox River Corridor – The river winds through the town, offering recreation and natural beauty that adds to its residential appeal.
- Historic Split – In 2009, Bristol residents voted to incorporate part of the town into a village, creating the Village of Bristol, which now manages much of the community’s growth and identity.
16. Whitefish Bay – 68.6% Home Price Increase Since 2010

- 2010: $374,480
- 2011: $336,808
- 2012: $335,851
- 2013: $358,621
- 2014: $379,187
- 2015: $391,025
- 2016: $404,355
- 2017: $419,184
- 2018: $435,877
- 2019: $442,888
- 2020: $453,364
- 2021: $507,698
- 2022: $557,876
- 2023: $592,418
- 2024: $621,620
- 2025: $631,470
Whitefish Bay’s home prices have grown from $374K in 2010 to over $631K in 2025. Gains were strongest from 2020 through 2022, when the market surged nearly 22% in just two years.
Why Whitefish Bay?

Why are people willing to pay so much to live here? What’s special about it?
Whitefish Bay is one of Milwaukee’s most prestigious suburbs, known for its tree-lined streets, historic homes, and top-ranked schools. Buyers are drawn to its blend of old-world charm and modern convenience. The community has a strong sense of identity, with a walkable downtown, easy access to Lake Michigan, and proximity to Milwaukee’s cultural and business centers.
Families in particular are willing to pay a premium because Whitefish Bay consistently ranks among Wisconsin’s safest and most desirable places to raise children. Its small-town feel paired with urban access makes it one of the most sought-after addresses in the state.
How it Rose to Prominence
Whitefish Bay’s rise began in the late 1800s when it became a resort destination for Milwaukee residents, complete with an amusement park and lakeshore attractions. Over time, the area transitioned from a summer retreat into a residential community, as streetcar lines made commuting to Milwaukee practical.
In the 20th century, Whitefish Bay established itself as a premier suburb, thanks to strong schools, civic investment, and well-preserved housing stock. Its stability, lakefront location, and reputation for safety helped cement its long-term desirability.
3 Interesting Tidbits
- Historic Amusement Park – In the late 19th century, Whitefish Bay was home to the Pabst Whitefish Bay Resort, a lakeside attraction that drew visitors from across the region.
- Lake Drive Mansions – The town is famous for its grand historic homes along Lake Drive, many of which date back over a century and remain among the most expensive properties in Wisconsin.
- Top Schools – Whitefish Bay’s school district consistently ranks near the top statewide, adding significant value to its housing market.
15. Fontana – 70.0% Home Price Increase Since 2010

- 2010: $377,599
- 2011: $338,814
- 2012: $321,646
- 2013: $317,853
- 2014: $335,698
- 2015: $337,456
- 2016: $340,896
- 2017: $344,509
- 2018: $364,761
- 2019: $387,897
- 2020: $412,123
- 2021: $501,766
- 2022: $598,015
- 2023: $617,669
- 2024: $639,878
- 2025: $642,161
Fontana’s housing market has added over $260K in value since 2010, reaching $642K by 2025. Home values skyrocketed during 2021 and 2022, increasing by 45% in those two years alone.
Why Fontana?

Why are people willing to pay so much to live here? What’s special about it?
Fontana is one of the most coveted communities on Geneva Lake, known for its lakefront estates, boating culture, and year-round resort atmosphere. Buyers are willing to pay premium prices for direct lake access, private piers, and panoramic water views. The village blends small-town charm with luxury living, making it a favorite among both full-time residents and Chicago-area second-home buyers.
Its combination of recreational opportunities, upscale dining, and exclusive neighborhoods gives Fontana a reputation as one of Wisconsin’s most desirable lake towns.
How it Rose to Prominence
Fontana began as a modest farming and fishing village in the 1800s, but its fortunes shifted when Geneva Lake became a retreat for wealthy Chicago industrialists in the late 19th and early 20th centuries. Many built large summer estates along the shoreline, and Fontana quickly grew into a sought-after seasonal community.
In the decades that followed, the village transitioned from a summer retreat into a year-round residential market. With limited shoreline and growing demand, property values rose steadily, cementing Fontana’s place as one of the most exclusive destinations in Walworth County.
3 Interesting Tidbits
- Abbey Resort – Fontana is home to the Abbey Resort and Marina, a landmark lakeside destination for visitors and boaters on Geneva Lake.
- Lake Path – The Geneva Lake Shore Path, which circles the entire lake, passes directly through Fontana and offers public views of historic mansions and estates.
- Second-Home Haven – A large share of homes in Fontana are owned by Chicagoans who use the village as a weekend and summer escape, boosting both property values and local culture.
14. Hartland – 74.4% Home Price Increase Since 2010

- 2010: $370,630
- 2011: $346,472
- 2012: $346,138
- 2013: $361,783
- 2014: $383,301
- 2015: $387,743
- 2016: $402,239
- 2017: $427,155
- 2018: $448,667
- 2019: $471,289
- 2020: $492,892
- 2021: $547,501
- 2022: $593,543
- 2023: $611,767
- 2024: $634,005
- 2025: $646,073
Hartland has seen home values rise steadily over the past 15 years, with a total gain of 74.4%. The market continues to appreciate in 2025, hitting a new peak of $646K.
Why Hartland?

Why are people willing to pay so much to live here? What’s special about it?
Hartland has become a highly desirable community because it offers top-rated schools, a vibrant small-town center, and close proximity to lakes and trails. Families are especially drawn to the Arrowhead School District, which consistently ranks among Wisconsin’s best. The village also provides a walkable downtown, community events, and easy commuting access to Milwaukee, making it a place where people can enjoy both suburban convenience and small-town charm.
Homebuyers are willing to pay more here because Hartland blends strong community identity with steady demand from professionals and families seeking stability and quality of life.
How it Rose to Prominence
Hartland was first settled in the 1840s as a milling and farming community, taking advantage of the Bark River’s resources. Its early development was modest, but its location along the Milwaukee and Watertown Railroad in the mid-19th century spurred growth.
By the late 20th century, suburban expansion from Milwaukee and Waukesha brought new neighborhoods, businesses, and infrastructure to Hartland. Investments in schools and community amenities helped it stand out as one of Lake Country’s premier villages. Its rise to prominence has been gradual but steady, fueled by a strong school district and its position in the desirable “Lake Country” region.
3 Interesting Tidbits
- Lake Country Trail – Hartland sits along this popular biking and walking route, linking it to nearby Pewaukee, Delafield, and Oconomowoc.
- Bark River – The village was originally built around the Bark River, which still flows through Hartland and shapes its historic downtown.
- Arrowhead Schools – The Arrowhead Union High School District, serving Hartland and surrounding towns, is one of the most respected in Wisconsin and a major driver of property values.
13. Mequon – 38.7% Home Price Increase Since 2010

- 2010: $465,833
- 2011: $412,139
- 2012: $402,807
- 2013: $419,675
- 2014: $446,198
- 2015: $452,171
- 2016: $472,474
- 2017: $488,583
- 2018: $502,718
- 2019: $516,917
- 2020: $529,223
- 2021: $588,118
- 2022: $633,531
- 2023: $642,914
- 2024: $653,781
- 2025: $646,194
Mequon’s home prices grew nearly 39% since 2010, though the pace has slowed recently. After peaking in 2024, prices dipped slightly in 2025 to $646,194.
Why Mequon?

Why are people willing to pay so much to live here? What’s special about it?
Mequon is one of Wisconsin’s most affluent communities, known for its sprawling estates, top-ranked schools, and Lake Michigan shoreline. Buyers are drawn to its large lots, luxury homes, and the balance of rural tranquility with suburban amenities. The town has a reputation for exclusivity, with country clubs, golf courses, and boutique shopping, all while being just 20 minutes from downtown Milwaukee.
Families, professionals, and retirees are willing to pay premium prices here because Mequon offers privacy, safety, and prestige in addition to natural beauty and convenience.
How it Rose to Prominence
Mequon began as a German farming community in the mid-1800s, with agriculture and small industry defining its early years. Its character shifted in the 20th century as Milwaukee’s wealthy residents sought out larger homesites outside the city.
By the post–World War II era, Mequon had become a suburban haven, known for its carefully zoned neighborhoods and strict development standards. The emphasis on maintaining low density and preserving open space helped Mequon emerge as one of the most desirable places to live in Wisconsin. Over time, its combination of lakefront property, schools, and prestige cemented its prominence.
3 Interesting Tidbits
- Lake Michigan Bluffs – Mequon’s eastern edge sits atop dramatic bluffs that provide residents with stunning views of Lake Michigan.
- Concordia University Wisconsin – Located in Mequon, this university’s campus features a unique bluffside setting overlooking the lake.
- Country Club Culture – The area is home to multiple private golf courses and country clubs, reflecting its long-standing reputation for wealth and exclusivity.
12. Manitowish Waters – 112.9% Home Price Increase Since 2012

- 2012: $307,704
- 2013: $300,643
- 2014: $376,278
- 2015: $441,834
- 2016: $429,338
- 2017: $430,059
- 2018: $443,004
- 2019: $453,680
- 2020: $465,733
- 2021: $535,952
- 2022: $651,734
- 2023: $655,247
- 2024: $668,810
- 2025: $655,356
Manitowish Waters saw an impressive 113% growth in home values since 2012, with a steep rise between 2020 and 2022. Prices cooled slightly in 2025, but still remain well above pre-pandemic levels.
Why Manitowish Waters?

Why are people willing to pay so much to live here? What’s special about it?
Manitowish Waters is one of northern Wisconsin’s most exclusive vacation and second-home destinations, famous for its chain of lakes, luxury cabins, and resort-style lifestyle. Buyers pay premium prices here because the community offers pristine wilderness, boating, fishing, and privacy—yet with enough amenities to support seasonal and year-round living.
It’s especially attractive to affluent buyers from Chicago, Minneapolis, and Madison who want a Northwoods retreat with high-end lakefront property and recreational opportunities at their doorstep.
How it Rose to Prominence
The town’s rise began in the early 20th century, when it became a popular tourist destination for wealthy Midwesterners seeking lakefront escapes. Resorts, lodges, and summer cottages lined the 10-lake Manitowish Chain, which offered easy boating access between properties and lodges.
Over the decades, as tourism shifted, many seasonal cabins were replaced or upgraded into expansive vacation homes and luxury estates. Strict shoreline development controls and limited supply kept demand high, ensuring Manitowish Waters remained a premier Northwoods destination for both seasonal visitors and second-home buyers.
3 Interesting Tidbits
- The Manitowish Chain of Lakes – A 10-lake system connected by channels, providing over 4,000 acres of water recreation.
- Gangster Lore – In the 1930s, the Dillinger Gang and other Prohibition-era figures reportedly used the area’s lodges as hideouts, giving the town a colorful history.
- Cranberry Capital – Manitowish Waters is surrounded by cranberry marshes, and the annual Cranberry Festival celebrates one of Wisconsin’s most iconic crops.
11. Elm Grove – 93.3% Home Price Increase Since 2010

- 2010: $341,877
- 2011: $324,511
- 2012: $322,544
- 2013: $338,743
- 2014: $356,510
- 2015: $363,347
- 2016: $386,416
- 2017: $401,687
- 2018: $421,435
- 2019: $440,549
- 2020: $465,373
- 2021: $524,282
- 2022: $572,147
- 2023: $587,162
- 2024: $633,738
- 2025: $660,694
Elm Grove’s median home value has nearly doubled since 2010, reaching $660,694 in 2025. Price increases were especially sharp in the early 2020s, with strong momentum continuing through the current year.
Why Elm Grove?

Why are people willing to pay so much to live here? What’s special about it?
Elm Grove consistently ranks among Wisconsin’s most expensive and prestigious suburbs because of its small-town feel, tree-lined streets, and top-notch schools, all within easy reach of Milwaukee. Residents value the village’s quiet charm, walkability, and strong community traditions.
Homebuyers are willing to pay a premium here because Elm Grove combines the stability of an established, close-knit community with the convenience of nearby city jobs and amenities. Its reputation for safety, charm, and exclusivity makes it one of the most sought-after addresses in the Milwaukee metro area.
How it Rose to Prominence
Elm Grove was settled in the mid-1800s, originally as farmland carved out by early European immigrants. It remained mostly rural until the arrival of the Chicago & Northwestern Railway, which helped connect it to Milwaukee.
By the mid-20th century, Elm Grove had transformed into a suburban haven. Careful zoning and a commitment to maintaining green space set it apart from other growing suburbs. Its strong school district, civic pride, and careful development practices elevated it into one of Wisconsin’s most desirable places to live.
3 Interesting Tidbits
- Best Suburb in America – In 2014, Business Insider named Elm Grove the best suburb in America, highlighting its mix of affordability, schools, and quality of life.
- Tonawanda Creek – The village’s heart is shaped by this creek, which runs through its downtown and contributes to its scenic character.
- Strong Community Identity – Despite being close to Milwaukee, Elm Grove has retained a true “village” atmosphere, with annual events, local shops, and an active civic culture.
10. Springfield – 87.9% Home Price Increase Since 2010

- 2010: $363,701
- 2011: $354,648
- 2012: $348,665
- 2013: $370,435
- 2014: $385,254
- 2015: $392,889
- 2016: $414,042
- 2017: $427,886
- 2018: $443,671
- 2019: $462,841
- 2020: $482,760
- 2021: $542,637
- 2022: $609,591
- 2023: $648,970
- 2024: $668,761
- 2025: $683,493
Springfield’s home values rose nearly 88% since 2010, with a particularly strong run from 2020 to 2023. The median price reached $683,493 in 2025, placing it among Dane County’s higher-value markets.
Why Springfield?

Why are people willing to pay so much to live here? What’s special about it?
Springfield attracts buyers who want wide-open rural living with easy access to Madison’s economy. Located in Dane County, the town offers rolling farmland, quiet neighborhoods, and larger residential lots that provide privacy and space. Families are drawn to its safe, low-density character, while professionals appreciate the short commute to the Madison metro.
Homebuyers are willing to pay more here because Springfield provides the rare mix of peaceful countryside and close proximity to urban jobs, schools, and amenities.
How it Rose to Prominence
Springfield began in the mid-19th century as a farming community settled by German and Irish immigrants. For over a century, it remained largely agricultural, with dairy farming forming its backbone.
Its rise to prominence came as Madison’s growth spread outward in the late 20th century. With Verona, Waunakee, and Middleton booming nearby, Springfield emerged as a desirable alternative for people seeking larger lots, lower density, and rural charm without giving up city access. Controlled development helped preserve its farmland character while steadily raising housing demand and prices.
3 Interesting Tidbits
- Pope Farm Conservancy – Located at Springfield’s edge, this 105-acre park offers trails, prairies, and a sunflower field that draws visitors every summer.
- Glacial Landscape – The town sits within Wisconsin’s Driftless Area edge, giving it rolling hills and scenic views uncommon in flatter parts of Dane County.
- Commuter-Friendly Location – Springfield’s proximity to Highway 12 makes it an easy drive to Middleton, Madison, or Waunakee, boosting its residential appeal.
9. Vermont – 63.9% Home Price Increase Since 2017

- 2017: $417,782
- 2018: $448,319
- 2019: $463,243
- 2020: $496,443
- 2021: $580,041
- 2022: $654,989
- 2023: $681,520
- 2024: $703,086
- 2025: $684,688
Vermont’s home values grew nearly 64% in just eight years, driven by a wave of buyer interest after 2020. Although prices dipped slightly in 2025, they remain well above pre-pandemic levels.
Why Vermont?

Why are people willing to pay so much to live here? What’s special about it?
Vermont is one of Dane County’s most scenic rural towns, valued for its rolling hills, wooded landscapes, and wide-open farmland. Homebuyers pay premiums here because it offers peace, privacy, and natural beauty just a short drive from Madison. The community appeals to those seeking space for custom homes, hobby farms, or simply a quiet retreat.
Families and professionals alike appreciate Vermont because it delivers country living while still being close to jobs, schools, and shopping in Middleton and Madison.
How it Rose to Prominence
Vermont was settled in the 1840s, mainly by Yankee and European immigrants who built farms across the hilly countryside. It remained a traditional agricultural community for more than a century.
Its rise to prominence came as the Madison metro expanded westward and housing demand began spilling into rural Dane County. Vermont’s scenic terrain and large lots attracted professionals who wanted both privacy and access to city amenities. By the late 20th century, it became known as a high-value rural community where limited development helped preserve open land while steadily raising home prices.
3 Interesting Tidbits
- Driftless Area Setting – Vermont sits in Wisconsin’s Driftless Region, giving it striking topography of ridges, valleys, and untouched glacial landforms.
- Conservation Ethos – Much of the town emphasizes farmland and natural resource preservation, keeping it greener and less developed than nearby suburbs.
- Proximity to Blue Mounds – Vermont borders Blue Mound State Park, offering residents easy access to one of Dane County’s most popular outdoor destinations.
8. Linn – 81.5% Home Price Increase Since 2010

- 2010: $385,501
- 2011: $349,461
- 2012: $333,302
- 2013: $343,435
- 2014: $351,935
- 2015: $370,483
- 2016: $383,514
- 2017: $408,105
- 2018: $441,186
- 2019: $468,559
- 2020: $478,260
- 2021: $588,285
- 2022: $691,270
- 2023: $717,049
- 2024: $733,214
- 2025: $699,723
Linn’s home values have climbed over 81% since 2010, peaking at more than $733K in 2024 before a market correction dropped values slightly in 2025. Still, prices remain elevated in this lakeside town.
Why Linn?

Why are people willing to pay so much to live here? What’s special about it?
Linn is one of the most desirable places to live in Walworth County because it offers extensive shoreline on Geneva Lake, luxury estates, and unmatched privacy. Buyers are willing to pay high prices here because Linn delivers both exclusivity and natural beauty, with many homes tucked into wooded lots overlooking the lake. It’s especially popular with Chicago-area buyers seeking second homes and generational lakefront retreats.
The town’s mix of rural land, lakefront mansions, and conservation areas makes it stand out as a place where wealth and tranquility meet.
How it Rose to Prominence
Linn was settled in the 1830s, shortly after the first surveys of Walworth County. Like much of the area, it started as an agricultural community. Its rise began in the late 19th century, when Geneva Lake became a premier retreat for wealthy Chicagoans. Large summer estates were built along Linn’s shoreline, anchoring its reputation as one of the most prestigious addresses on the lake.
Over the 20th century, Linn preserved its rural character while steadily expanding its luxury housing market. With limited lakefront land available, demand only grew stronger, pushing home values upward and cementing Linn as a cornerstone of Geneva Lake’s high-end real estate market.
3 Interesting Tidbits
- Geneva Lake Shore Path – Linn has some of the most scenic stretches of the historic lakeshore walking path, giving the public a unique look at its grand estates.
- Two Sides of the Lake – Linn is unusual in that it covers both the north and south shores of Geneva Lake, offering a diverse range of waterfront properties.
- Famous Neighbors – Some of the largest and most storied lake estates, including properties tied to Chicago’s early industrial families, are located in Linn.
7. Nashotah – 101.5% Home Price Increase Since 2010

- 2010: $353,769
- 2011: $344,807
- 2012: $344,800
- 2013: $364,742
- 2014: $397,107
- 2015: $409,962
- 2016: $432,365
- 2017: $450,664
- 2018: $472,775
- 2019: $495,423
- 2020: $517,637
- 2021: $590,635
- 2022: $648,031
- 2023: $682,792
- 2024: $703,902
- 2025: $713,014
Nashotah’s home values have more than doubled since 2010, climbing from $353K to over $713K in 2025. Growth accelerated sharply in 2021 and has continued steadily since.
Why Nashotah?

Why are people willing to pay so much to live here? What’s special about it?
Nashotah is highly sought after because it combines Lake Country living with small-village charm. Buyers are drawn to its proximity to lakes like Upper and Lower Nashotah, scenic wooded neighborhoods, and the peace of a tight-knit community. Families in particular value the Arrowhead School District, which ranks among Wisconsin’s best.
Homes in Nashotah carry a premium because the village offers privacy, access to natural beauty, and the convenience of being near Oconomowoc, Delafield, and Milwaukee’s western suburbs.
How it Rose to Prominence
Nashotah began as a settlement in the 1840s, anchored by the founding of Nashotah House, an Episcopal seminary that is still active today. The seminary gave the community early cultural and religious importance.
By the late 20th century, Nashotah rose in prominence as part of Waukesha County’s “Lake Country” region. With limited land and strict zoning, the village kept its quiet, residential identity, which helped elevate property values. Its lakes, strong schools, and location between Milwaukee and Madison made it one of the most desirable small villages in southeastern Wisconsin.
3 Interesting Tidbits
- Nashotah House Seminary – Founded in 1842, it remains one of the oldest Episcopal seminaries in the United States.
- Lake Country Locale – The village sits between Upper and Lower Nashotah Lakes, with easy access to numerous other lakes nearby.
- Small but Exclusive – Nashotah covers less than two square miles, making it one of the smallest communities in Lake Country, but its housing market is among the strongest.
6. Summit – 76.1% Home Price Increase Since 2010

- 2010: $416,055
- 2011: $403,619
- 2012: $405,390
- 2013: $426,221
- 2014: $451,639
- 2015: $438,212
- 2016: $456,183
- 2017: $475,876
- 2018: $498,133
- 2019: $521,292
- 2020: $550,727
- 2021: $626,445
- 2022: $702,735
- 2023: $711,593
- 2024: $725,838
- 2025: $732,869
Summit’s home prices have grown more than 76% since 2010, hitting $732K in 2025. Most of that growth came post-2020, fueled by heightened interest in larger homes and more land.
Why Summit?

Why are people willing to pay so much to live here? What’s special about it?
Summit is one of Waukesha County’s most desirable towns because it offers lakefront living, wide-open spaces, and convenient access to both Milwaukee and Madison. Buyers are especially drawn to its lakes, including Silver Lake and Upper and Lower Nemahbin, which feature luxury waterfront properties and recreational opportunities. Families and retirees also value Summit’s strong schools, low density, and mix of rural charm with suburban amenities.

Homebuyers are willing to pay premium prices because Summit delivers both lifestyle and location—serene natural beauty combined with a central position along the I-94 corridor.
How it Rose to Prominence
Summit was first settled in the early 19th century, when settlers established farms on the fertile land between Oconomowoc and Delafield. For much of its history, it was an agricultural town with scattered lake cottages.
Its prominence rose in the 20th century as lakefront property became more desirable and suburban growth extended westward from Milwaukee. The town incorporated in 2010, giving it more control over zoning and development. With limited shoreline available and new subdivisions emerging around its lakes, Summit steadily developed a reputation as one of the Lake Country’s premium housing markets.
3 Interesting Tidbits
- Silver Lake – A central recreational hub in Summit, with boating, fishing, and upscale homes lining its shores.
- Proximity to Oconomowoc – Summit borders Oconomowoc, giving residents access to shopping, dining, and cultural amenities while maintaining a rural identity.
- Historic Roots – Summit contains several century-old farms and landmarks that highlight its agricultural origins, even as luxury subdivisions and estates have taken hold.
5. Delafield – 76.9% Home Price Increase Since 2010

- 2010: $415,741
- 2011: $390,589
- 2012: $388,363
- 2013: $403,902
- 2014: $428,729
- 2015: $437,705
- 2016: $451,653
- 2017: $468,023
- 2018: $488,335
- 2019: $510,803
- 2020: $535,667
- 2021: $603,676
- 2022: $668,525
- 2023: $689,399
- 2024: $714,600
- 2025: $735,676
Delafield’s home values are up nearly 77% since 2010, reaching $735,676 in 2025. Growth was particularly strong from 2020 to 2022, and values have kept climbing since.
Why Delafield?

Why are people willing to pay so much to live here? What’s special about it?
Delafield is one of the crown jewels of Waukesha County’s Lake Country, attracting buyers with its mix of luxury lakefront living, historic charm, and upscale amenities. Homes around Nagawicka Lake and Pewaukee Lake are especially coveted, with buyers paying top dollar for water access, scenic views, and recreational opportunities. Beyond the lakes, Delafield offers boutique shopping, fine dining, and a charming downtown that blends modern amenities with historic architecture.
Buyers are willing to pay more because Delafield combines the tranquility of lake life with the convenience of quick access to Milwaukee and Madison, making it both a lifestyle choice and a long-term investment.
How it Rose to Prominence
Delafield’s roots trace back to the 1800s, when it grew as a trading hub and railroad stop between Milwaukee and Madison. Its lakes quickly made it a popular summer destination, with resorts and vacation cottages drawing city residents looking for a seasonal escape.
As the 20th century progressed, Delafield transitioned from a resort town into one of Lake Country’s premier residential areas. Careful zoning, preservation of its historic downtown, and the natural draw of Nagawicka Lake helped the city cement its reputation as a high-value housing market. Today, it is a year-round destination for affluent families, professionals, and retirees.
3 Interesting Tidbits
- Historic Downtown – Delafield’s downtown features 19th-century architecture and cobblestone streets, giving it one of the most charming commercial districts in Wisconsin.
- Nagawicka Lake – At nearly 1,000 acres, it’s one of the largest and most desirable lakes in Lake Country, lined with luxury homes and recreational amenities.
- Cushing Memorial Park – A historic site that honors the Cushing brothers, Civil War heroes from Delafield, adding to the city’s sense of heritage and identity.
4. River Hills – 48.7% Home Price Increase Since 2010

- 2010: $625,320
- 2011: $565,937
- 2012: $594,279
- 2013: $597,730
- 2014: $632,773
- 2015: $635,740
- 2016: $644,989
- 2017: $661,597
- 2018: $673,609
- 2019: $667,241
- 2020: $671,524
- 2021: $782,251
- 2022: $854,952
- 2023: $896,950
- 2024: $942,071
- 2025: $930,114
River Hills has added over $300,000 in home value since 2010, despite some fluctuations. The town peaked in 2024, with a slight dip in 2025.
Why River Hills?

Why are people willing to pay so much to live here? What’s special about it?
River Hills is one of Wisconsin’s most exclusive communities, known for its large estates, private wooded lots, and secluded atmosphere. Homes here are typically situated on multiple acres, giving residents an unusual level of space and privacy for a Milwaukee-area suburb. Buyers are drawn to its prestige, safety, and the fact that it has maintained a truly rural feel despite being only a short drive from downtown Milwaukee.
People are willing to pay top dollar here because River Hills offers something rare: luxury living in a natural, park-like environment, combined with proximity to city amenities and top private schools.
How it Rose to Prominence
River Hills began developing in the 1920s as Milwaukee’s wealthy families sought country estates outside the city. Unlike other suburbs that allowed subdivisions and denser growth, River Hills implemented strict zoning regulations, requiring large lot sizes and preserving its rural landscape.
This deliberate planning created one of the most exclusive enclaves in Wisconsin. Over the decades, River Hills solidified its reputation as the North Shore’s premier estate community, attracting executives, professionals, and families seeking privacy and prestige.
3 Interesting Tidbits
- Strict Zoning – The village requires a minimum of one and a half to five acres per lot, ensuring its low-density, estate-style character.
- Schlitz Audubon Nature Center – Located in River Hills, this 185-acre preserve provides trails, wildlife habitats, and environmental education.
- Estate Heritage – Many early residents built sprawling mansions with stables, tennis courts, and gardens, and that tradition of luxury estates continues today.
3. Maple Bluff – 118.9% Home Price Increase Since 2010

- 2010: $457,008
- 2011: $441,486
- 2012: $444,359
- 2013: $457,636
- 2014: $467,487
- 2015: $474,032
- 2016: $503,796
- 2017: $535,480
- 2018: $559,464
- 2019: $600,883
- 2020: $619,452
- 2021: $733,790
- 2022: $844,045
- 2023: $901,728
- 2024: $946,303
- 2025: $1,000,804
Home values in Maple Bluff have more than doubled since 2010, making it one of the fastest-growing luxury housing markets in the state. The 2025 median price now tops $1 million.
Why Maple Bluff?

Why are people willing to pay so much to live here? What’s special about it?
Maple Bluff is one of the most prestigious communities in Dane County, known for its lakefront mansions, tree-lined streets, and proximity to downtown Madison. Buyers are willing to pay premium prices because the village offers direct access to Lake Mendota, historic homes, and an unmatched sense of exclusivity. Families also value the highly rated Madison-area schools and the tight-knit, affluent community atmosphere.
The village is small and highly residential, which keeps housing inventory limited. That scarcity, paired with high demand, drives values consistently upward.
How it Rose to Prominence
Maple Bluff’s rise began in the late 19th and early 20th centuries, when Madison’s elite built summer homes and lakefront estates along Lake Mendota. Its scenic bluffside setting overlooking the water made it a natural choice for the city’s wealthiest families.
In the decades that followed, Maple Bluff evolved into one of Madison’s most exclusive suburbs. Its reputation was further cemented by the presence of the Governor’s Mansion, which brought both prestige and visibility. Carefully maintained homes, strict zoning, and limited expansion have preserved its elite status into the present day.
3 Interesting Tidbits
- Governor’s Mansion – Maple Bluff is home to the official residence of Wisconsin’s governor, a landmark property on Lake Mendota.
- Golf and Country Club – The Maple Bluff Country Club, founded in 1899, is one of the oldest in Wisconsin and a centerpiece of the community’s social life.
- Small but Elite – The village has fewer than 1,500 residents, making it one of the smallest communities in Dane County, but also one of the most expensive.
2. Shorewood Hills – 113.8% Home Price Increase Since 2010

- 2010: $531,698
- 2011: $518,978
- 2012: $501,456
- 2013: $535,188
- 2014: $559,343
- 2015: $571,986
- 2016: $592,787
- 2017: $615,510
- 2018: $656,178
- 2019: $665,904
- 2020: $692,418
- 2021: $786,680
- 2022: $893,468
- 2023: $947,639
- 2024: $1,046,211
- 2025: $1,136,906
Shorewood Hills has seen home prices more than double since 2010, with values rising from $531K to nearly $1.14M in 2025. Annual increases were especially steep from 2020 to 2022 and again in 2024.
Why Shorewood Hills?

Why are people willing to pay so much to live here? What’s special about it?
Shorewood Hills is one of Madison’s most prestigious neighborhoods, known for its lakefront homes, historic architecture, and proximity to the University of Wisconsin campus and downtown Madison. Buyers are willing to pay premium prices because the village combines exclusivity with convenience: residents enjoy quiet, tree-lined streets and strong schools while being just minutes from the city’s cultural and professional centers.
The village’s small size and limited housing inventory add to its appeal, making properties here highly competitive when they hit the market.
How it Rose to Prominence
Shorewood Hills was developed in the early 20th century as an upscale residential community along Lake Mendota. Its proximity to the university and the Capitol made it a natural choice for professors, doctors, and business leaders looking for elegant homes near work.
Over time, Shorewood Hills became synonymous with Madison’s professional elite. The village maintained strict zoning and preserved its historic housing stock, which helped it retain character and exclusivity. Its lake access and adjacency to downtown Madison kept it in high demand, ensuring steadily rising property values.
3 Interesting Tidbits
- Historic Homes – Many of the homes in Shorewood Hills date back to the 1920s and 1930s, reflecting Tudor, Colonial Revival, and Mid-Century Modern styles.
- Lake Mendota Access – The village includes multiple access points to Lake Mendota, a major draw for boaters and water enthusiasts.
- Professional Prestige – Shorewood Hills has long been popular with university faculty and Madison’s business community, giving it a reputation as an enclave of the city’s intellectual and professional elite.
1. Oconomowoc Lake – 77.8% Home Price Increase Since 2010

- 2010: $1,039,782
- 2011: $987,238
- 2012: $949,217
- 2013: $931,761
- 2014: $1,017,206
- 2015: $1,080,715
- 2016: $1,069,136
- 2017: $1,107,279
- 2018: $1,155,316
- 2019: $1,176,940
- 2020: $1,201,500
- 2021: $1,501,107
- 2022: $1,845,061
- 2023: $1,869,815
- 2024: $1,912,641
- 2025: $1,849,505
Oconomowoc Lake tops the list with the highest median home value in Wisconsin at $1.85 million, despite some price fluctuation in recent years. It’s one of the few towns that crossed the $1 million threshold as far back as 2010.
Why Oconomowoc Lake?

Why are people willing to pay so much to live here? What’s special about it?
Oconomowoc Lake is one of Wisconsin’s most exclusive lake communities, prized for its luxury estates, pristine shoreline, and quiet seclusion. Buyers are willing to pay a premium because the village offers unmatched privacy, limited public access, and some of the finest waterfront properties in Lake Country. The community appeals to those seeking not only lake living but also prestige and exclusivity.
With its proximity to Milwaukee and Madison, Oconomowoc Lake attracts wealthy professionals, executives, and second-home buyers who want a refined retreat within commuting distance of major cities.
How it Rose to Prominence
Oconomowoc Lake rose to prominence in the late 19th century, when Milwaukee and Chicago industrialists began building lavish summer homes on its shores. The lake became part of the “Newport of the West,” a nickname given to the Oconomowoc area for its Gilded Age mansions and resort culture.
Throughout the 20th century, the lake retained its exclusivity. Strict zoning, limited development, and private lake access ensured that Oconomowoc Lake remained a haven for Wisconsin’s wealthiest residents. Today, it stands as one of the most prestigious addresses in the state, where multi-million-dollar homes dominate the shoreline.
3 Interesting Tidbits
- Private Lake – Unlike many area lakes, Oconomowoc Lake is almost entirely private, with access limited to residents and their guests.
- Historic Estates – Some of the Gilded Age mansions still remain, tying the community to its early days as a summer playground for Chicago and Milwaukee elites.
- Small Village – The Village of Oconomowoc Lake is home to only around 600 residents, but its property values are among the highest in Wisconsin.